– How SALT Chamber is working with gyms and fitness facilities to introduce salt therapy to improve their client’s respiratory health and hygiene –
Boca Raton, FL – SALT Chamber, a leading salt therapy industry product, equipment, and décor company, has been hired to partner on the design, build, and install of the salt room at the new NexGen Fitness in Buffalo, New York, along with the Gronkowski family’s G&G Fitness Equipment, who will be supplying the fitness equipment. This project will mark the first time a NextGen Fitness facility adds a salt therapy room.
The state-of-the-art salt room is part of NexGen Recovery, a revolutionary addition to private training at NexGen Fitness that offers recovery and rejuvenation via infrared saunas and salt therapy.
Top athletes are always looking to get the most out of their performance by training to reach their maximum potential. A big part of their training may include finding ways to improve their breathing patterns, optimizing lung capacity, and shortening recovery time.
Once thought of as just a way for individuals to combat respiratory and skin conditions, athletes are now turning to dry salt therapy to gain an edge over the competition and achieve their best sports performance.
A private personal training studio offering a state-of-the-art alternative to mass-marketed group fitness in a clean and upscale environment, NexGen Fitness allows clients to train in the privacy of their own training suite, with a personal trainer dedicated solely to the client’s success. The equipment is not shared, and clients are kept socially distant in separate areas.
SALT Chamber was the first to develop the multi-purpose salt therapy concept and has worked with fitness facilities such as Fahrenheit Body Spas, New Leaf Fitness and Spa, Avenue X Fitness, and Focused Fitness to transform empty or underutilized rooms into stunning and effective salt therapy rooms.
All of the efficacy of salt therapy, however, comes from the SALT FX® halogenerator, a device that grinds, crushes, and disperses the pure grade sodium chloride into micron-sized dry salt aerosol particles that are inhaled into the respiratory system and absorbed by the skin.
NexGen Fitness Himalayan Salt Room - Buffalo, New York
A rapidly growing franchise revolutionizing the personal training industry, NexGen Fitness currently has 10 franchises in Texas and Oklahoma. The new Buffalo location will be located at 40-50 Fountain Plaza, which is located in the heart of the Central Business District of Downtown Buffalo and is a prime location between Buffalo’s Entertainment District and Theatre District. The Gronkowski’s partnered with NexGen founder and CEO Bryan Whatley as co-owners of the new studio, with Dan Gronkowski then contacting SALT Chamber to design, build, and install the salt therapy room.
“Once Bryan and I agreed on including salt therapy, my first call was to SALT Chamber,” said Gronkowski. “They have worked on over 1,000 projects all over the world and are innovators and pioneers in the salt room design process.”
“We’re very happy that Dan introduced us to Leo and the team at SALT Chamber when we decided Buffalo would debut NexGen Recovery,” added Whatley. “They have designed salt therapy rooms at some of the most prominent addresses in the world, and the results are stunning.”
Leo Tonkin, CEO and Founder of SALT Chamber said, “We are very excited and proud to be partnering with NextGen Fitness and the Gronkowski family for their initial NexGen Recovery project.” Tonkin continued, “Salt therapy is a natural way to create distinct wellness experiences in a relaxing and nurturing environment, and introducing dry salt therapy into sports training can lead to better lung function and improve overall performance, endurance, and recovery.”
To contact SALT Chamber to discuss adding salt therapy to your facility, call 855-588-7258 or visit www.saltchamberinc.com.
ABOUT SALT CHAMBER
Headquartered in Boca Raton, Florida, SALT Chamber is the industry leader in educating, consulting, manufacturing, marketing, training, and distributing the most innovative and advanced dry salt therapy products and services around the globe. With decades of combined experience in both the Salt Therapy and Spa industries, SALT Chamber manufactures and distributes Halotherapy equipment, Himalayan salt décor, offers turnkey solution services, and has completed over 1,000 projects to date. For more information visit www.saltchamberinc.com.
ABOUT NEXTGEN FITNESS
NexGen Fitness offers upscale private personal training suites, with separate equipment and a personal trainer to work with each client. They currently have 10 locations in Texas and Oklahoma. For more information, please visit www.nexgenfitness.com.
ABOUT G&G FITNESS EQUIPMENT
G&G Fitness Equipment is full-service providers of specialty home and commercial fitness equipment. Since 1990, the G&G Fitness Companies have evolved into one of the premier sources of fitness solutions in the United States. G&G Fitness is home to the Gronkowski brothers. From the most cutting edge technology in treadmills, ellipticals, and home gyms to heart rate monitors and fitness accessories, the G&G Fitness Companies provide everything you need to get fit and stay fit right in the comfort and convenience of your own home. As each region’s exclusive dealer of the absolute best names in fitness including Life Fitness, Precor, Octane, Matrix Fitness, Power Plate, and more, product quality is never in question. For more information, please visit https://livefit.com/.
SALT Industry Pioneer | Wellness Collaborator | Culture & Leadership Strategist | ‘Distinctioneer’ |